Since Bajaj Finserv is associated with the Bajaj Group, there is no doubt that the trust factor is already there when it comes to choosing a company in the finance sector of the country for various financial products and needs. Bajaj Finserv just came into the picture back in 2007, and because the trust is already there and the products of this company are really solid, it just took off, and now it is among the top-most finance companies in the country. So let’s now see how it goes about making money for itself and all that stuff. Here we go.
How Is Bajaj Finserv Structured?
First of all, Bajaj Finserv is similar to a major parent company that has several notable subsidiaries under its protection. Their borrowing division, Bajaj Finance Limited, is the top-most NBFC in the country. Apart from that, there is Bajaj Housing Finance, which is mainly engaged in providing home loans, and Bajaj Financial Securities, which deals with stock broking.
On the insurance aspect, the company has collaborated twice with Allianz to form Bajaj Allianz General Insurance and Bajaj Allianz Life Insurance. These companies are the leaders of the insurance market in India. Moreover, Bajaj Finserv is the promoter and the fund manager of Bajaj Finserv AMC, an online marketplace known as Bajaj Finserv Direct (or Bajaj Markets), and a health care technology startup named Bajaj Finserv Health.
| Company/Brand | Bajaj Finserv Limited |
| Establishment Year | 2007 |
| Headquarters | Pune, Maharashtra, India |
| Founder/Owner | Bajaj Group, founded by Jamnalal Bajaj |
| Industry | Financial Services |
| Net Worth (2024) | ₹60,329 crore |
| Total Revenue 2024 | ₹1,00,000+ crore (₹1 trillion) |
How Does Bajaj Finserv Make Money?
Firstly, one of the major ways through which they make their money is from the revenues generated by their multiple business lines. Let us analyze it in detail, stepwise.
1. Lending Business
The majority of revenue comes from Bajaj Finance, which offers:
- Personal Loans
- Consumer Durable Loans
- Home Loans
- SME Loans
- Credit Cards
They essentially generate money for themselves through the interest they charge on loans, which is more than what it costs them to borrow. Apart from that, they also profit through various fees such as the one charged for the handling of the loan, the one for foreclosures, and the one that is just a commission when selling an insurance or an investment product.
In the last fiscal year, Bajaj Finance’s AUM exceeded ₹4.1 lakh crore, and net profit was over ₹14,000 crore. It is the primary source of income that Bajaj Finance makes.
2. Insurance Business
Insurance is another strong pillar.
Bajaj Allianz General Insurance offers various automobile, medical, travel, and house insurance. Their main source of income is the collection of premiums. In the case of claims being lower than premiums, they keep the difference as profit.
The company Bajaj Allianz Life Insurance provides various products, including term plans, ULIPs, and savings plans. The company earns money through new business premiums, renewals, and investment income. At present, they have a fund under management of more than ₹1 trillion.
3. Asset Management (AMC)
Bajaj Finserv AMC is a relatively new company, but it is making a big splash in the market. They charge a management fee, which is just a small percentage of the total funds managed. The AMC clocked 9.5 crore of AUM in less than a year, which is a remarkable journey to beyond ₹9,500 crore of AUM.
4. Digital Marketplace & Broking
Using Bajaj Finserv Direct (Bajaj Markets), they provide a medium that is a doorway to several financial resources like loans, credit cards, insurance, and investments. They make money in the form of a commission if a user buys a product via their platform.
Bajaj Financial Securities earns revenue from:
- Brokerage charges on trades
- Interest income from margin funding
- Distribution fees from financial products
It’s a lean model, but still contributes to overall earnings.
5. Health-Tech
Bajaj Finserv Health is a platform through which users get access to doctors, diagnostic services, and hospitals. The ways by which they make money are:
- Subscription plans
- Commissions on healthcare packages
- Corporate wellness programs
It’s still new, but they’re scaling steadily.
Financial Performance
Bajaj Finserv achieved a milestone by crossing 1 lakh crore (or ₹1 trillion) in its consolidated revenue in the financial year 2024. The main reason for the company’s overall profit was Bajaj Finance, whose excellent work was also supported to some extent by the insurance sector. For the same period, their net worth went beyond ₹60,329 crore, which is an indicator of how solid their base has been.
What’s New in 2025?
In 2025, there were significant changes. The German insurance company Allianz made a decision to sell its stakes in Bajaj Allianz General and Life Insurance to give Bajaj Finserv complete control of these businesses. They also unveiled their intentions to be carbon neutral for Scope 1 and 2 emissions by 2032. In addition, there was news about the sale of promoter stakes through block deals; however, the Bajaj family remains in control.